Tablets Used for Social Internet, but Poor Tariffs Keep Them at Home
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Published:
Week 45
November 2011 -
Image Source:
CCS Insight
News
CCS Insight recently completed a survey of 4,500 current users of tablets across six major European markets — France, Germany, Italy, the Netherlands, Spain and the UK. Our Tablet User Survey explored user demographics, purchase decision-making, how and where people used their tablets and their attitudes toward their devices.
Although current users represent a sample that is clearly biased toward early adopters, and iPad owners in particular, our survey highlights some important findings about how people who might buy a tablet regard such devices.

