O2 UK launches a “Fair Deal” initiative designed to keep customers loyal

News:

O2 UK has launched a new initiative called “Fair Deal”. It promises to give existing O2 prepay and contract subscribers the same deals for airtime packages that are available to new customers when they come to upgrade.

It will also entitle existing customers to the same tariff offers whether they purchase on-line, over the phone or in an O2 store or Carphone Warehouse outlet.

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