New iPhone 4 Embodies Apple's Business Model Ambitions
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Published:
Week 23
June 2010 -
Image Source:
Apple
News
On 7 June 2010, at Apple's annual Worldwide Developer Conference in San Francisco, CEO Steve Jobs unveiled the long-awaited iPhone 4. Similar to its predecessors, the latest iPhone features a 3.5-inch screen with a single hardware button on the front (see Figure 1). The new model has glass covering the front and back, and a steel band that runs around the edge and forms part of the antenna array. The iPhone 4 has roughly the same dimensions as earlier versions, although Apple claims the device's 9.3 mm depth makes it the world's slimmest smartphone.
Figure 1. Apple iPhone 4
Source: Apple
The screen has been upgraded to 960 by 640 pixels and features in-plane switching (IPS) technology, as used on the iPad. The five-megapixel camera sports an LED flash and can record 720p video at 30 frames per second; it is joined by a forward-facing VGA-resolution camera. Wireless LAN connectivity now features 802.11n technology in addition to "b" and "g" variants.
The iPhone 4 runs iOS 4, the operating system formerly known as iPhone OS 4, which was previewed in April 2010. In addition to the features revealed in April, the iPhone 4 offers FaceTime, which lets users make video calls to other iPhone 4 owners over Wi-Fi connections.
The iPhone 4 will be available in 16GB and 32GB versions, priced at $199 and $299 respectively through AT&T in the US. The device will launch in France, Germany, Japan, the UK and the US on 24 June 2010. It will be available in 88 countries by September.
